You want to know Your digital campaigns aren't effective?

in this exclusive Interview with Titus Odiase , founder of Opticliq Digital Agency , he revealed a lot packaged into a full podcast episode.

David Oshin enjoyed every bit of the podcast.

in this podcast we talked about

✅How Titus Odiase began his journey and why he pivoted into digital marketing

✅ What digital marketing is

✅ What's the most effective platform for paid ads

✅ Content marketing or Paid ads which is most effective.

Listen now 👂

-Youtube :

Spotify:

Audiomack:https://audiomack.com/davidoshin/song/digital-marketing-business-growth-with-titus-odiase

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Some Key Takeaways :

✅Both Email and Social Media Marketing are Effective: Choose the best marketing channel based on your business type, target audience, and goals. Email marketing offers personalized communication, while social media marketing reaches a larger audience.

✅Paid Advertising Accelerates Growth: Paid ads can quickly expand your reach, but understanding the platform, targeting, and ad objectives is crucial. Different platforms (e.g., Instagram, Facebook, LinkedIn, TikTok) cater to different demographics.

✅No Guaranteed Results in Marketing: Marketing outcomes are unpredictable due to factors like season, policies, audience mindset, and ad objectives. Experts can guide you, but results may vary.

✅Choose Platforms Based on Target Audience:

Instagram: visually-focused businesses, younger generation

Facebook: integrated with Instagram, targets Baby Boomers and millennials

LinkedIn: B2B businesses

TikTok: targets Gen Z

✅Understand Ad Objectives and Targeting: Effective advertising requires clear goals (e.g., brand awareness, conversions, sales) and targeted messaging. Experts can help you navigate ad objectives, targeting, and expectations.